Tag: ad fraud
Is Ad-fraud responsible for shrinking CMO tenure?
With digital spends cross over 50% of the total media...
Addressing the skill gap in the digital ecosystem with the rise in cyber threats.
Brand Safety Officers...
mFilterIt’s Quick Guide for Marketers
Ad fraud is just like bad fat in the body. It unnecessarily makes...
Brands have to repeatedly reach out to the same set of users, and they need to live up to their reputation...
We are living in a digitized era where trust and transparency have recently become the bone of contention,...
Every business dedicates significant funds towards digital marketing campaigns for lead generation, awareness,...
mFilterIt started its journey with a leading online travel portal as its customer. Today, it has a diverse...
Some specific campaign analysis showed that Pune is contributing over 40% of the traffic within Maharashtra...
mFilterIt proactively gave up a million-dollar opportunity 4 years back to uphold the integrity and neutrality...
In the post-Covid-19 scenario, video marketing will take center stage in content-driven campaigns and...
