Tag: ad fraud
Hey Siri! What’s the weather like today? And there comes a voice updating you about the weather. But...
In the Middle East and North Africa (MENA) region digital advertising has recently witnessed widespread...
Domain spoofing is a criminal act of impersonating a high-quality platform using a low-quality website...
It’s that time of the year again! Leaves turn to gold, nights get longer, and Black Friday Sale walks...
Bitcoin, Dogecoin, Ethereum
If you haven’t invested in them, you must have heard of them! All of...
sources are generated by bots, automated click, or some type of click fraud?
Ad Fraud is estimated to...
A study recently talked about how brands and marketers are losing money to ad fraud with estimates reaching...
Fraudsters and digital criminals jump at any opportunity to pervade a marketing campaign. Their only...
We’re all living in times of pandemic, with the virus having a palpable impact on consumer behavior,...
Make most out of your ad spend
Among a plethora of challenges faced by a brand and a marketer, ad fraud...