Supreme court mandates ad self-declaration certificates to ensure creative compliance

mFilterIt, a global leader in brand safety and ad fraud prevention solutions, empowers brands to protect their brands, maximize campaign effectiveness, and achieve their marketing goals in a safe and transparent digital environment. The company’s TickR, an AI-powered solution, simplifies creative compliance by offering automated checks for adherence to various guidelines, including those set by the Advertising Standards Council of India (ASCI), the Ministry of Home Affairs, the Surveyor General of India, brand-specific guidelines, and advertising platform best practices.