Case Studies

Blog Post (10)

Eliminate inorganic App install Fraud

One of India’s leading credit card payment app was noticing suspicious behaviour on their inorganic ‘App Install’ campaigns and wanted a specialized team investigating their traffic for ensuring that they pay o...

Blog Post (1)

Eliminating ad fraud from inorganic app installs

One of India’s leading online e-commerce portal, was noticing suspicious behaviour on their inorganic ‘App Install’ campaigns and wanted a specialized team investigating their traffic for ensuring that they pay...

Blog Post

Protecting eCommerce portals from retargeting fraud

Retargeting Campaigns target people who already have downloaded the app in the past across various channels, but their engagement is very low. An Ad is displayed to the user to get them re-engaged However, Re-e...

Blog Post (2)

Eliminating ad fraud for OTT video website

One of India’s leading OTT platform and a global media player was noticing suspicious behavior on their inorganic ‘Video Streaming’ campaigns and wanted a specialized team investigating their trafficfor ensurin...

Blog Post (3) (1)

Eliminating ad fraud for OTT app

One of India’s leading online video content app providing different online videos, programs, movies etc., was noticing suspicious behaviour on their inorganic ‘App Install’ campaigns and wanted a specialized te...

Blog Post (9)

Saving dollars in the desert

Every market – mature, developing or early stage, is grappled with ad-fraud in Performance Marketing. Through the customer engagement life-cycle digital marketers are facing challenges where ordinarily designed...