Category: Blog
The third phase of the customer journey is where the decision-making process leads to the purchase
Did...
Ensuring brand safety in the online ecosystem is becoming a growing concern for modern brands. A large...
The first phase of the customer Journey is all about being discoverable across the e-commerce platforms
Are...
It’s not about the wings, it’s about the will to fly high.
Shopping has been traditionally about look...
Your ad campaign data is probably skewed. The platforms you think are driving results may be delivering...
The second phase of the eCom Customer Journey is where shoppers evaluate and consider your product
The...
Things are changing rapidly in the digital commerce arena. A lot of smart, socially conscious, and sustainable...
Most shoppers know what they want, approximately 43% of shoppers go straight to the search bar
Whenever...
Gone are the days when customers were solely reliant on shop visits or logging into their desktops to...
That’s the estimated amount of money advertisers are expected to lose this year because of ad fraud.
While...
