Category: Blog
Ensuring the legitimacy of clicks is a key performance measurement metric for marketers and businesses....
Consider your brand being placed alongside unsuitable content or falling victim to a fraudulent website...
The darker side of digital advertising is growing deeper and deeper: more and more attention is drawn...
The rapid rise in eCommerce across geographies especially in countries like Indonesia, Thailand, and...
Considering that ad fraud will cost marketers $ 172 billion by 2028, according to Statista Reports, tackling...
Since the advent of digital platforms and unmatched reach, the way brands engage with their audience...
The UAE e-commerce is expected to reach $17 billion by 2025. Further, by 2027, it is expected that global...
The global programmatic advertising market size is expected to grow at a CAGR of 22.8% from 2024 to 2030....
The size of the online click campaign market is growing. This is evidenced by the Google Ad revenue (US)...
Imagine the plight when the ad spends which were allocated to acquire new users and expand reach is now...
