Category: Digital Commerce Intelligence
How analyzing reviews helped an FMCG brand to optimize their packaging?
In India, we have a saying, “ग्राहक...
Share-of-Shelf of your sponsored listings on eCommerce platforms like Amazon, Bigbasket, Flipkart, etc.,...
Customers on eCommerce platforms often check out reviews and ratings of products before making the final...
Share-of-Voice is a marketing metric that defines your brand’s visibility versus the competition. On...
The product page of most eCommerce platforms provides relevant, helpful, and user-friendly information...
The Share-of-Digital-Shelf on e-commerce platforms measures the recurrence of a brand’s product listings...
Page analysis is a part of discoverability and signifies the search rank of your brand’s versus the competition...
Counterfeit is a serious issue for brands for many reasons; however, ‘bad reputation’ ranks at the top...
The needs of consumers dynamically change time and again. D2C (Direct-to-Consumer) e-commerce has become...
eCommerce platforms like Amazon, Big Basket, BlinkIt, etc., open doors to new brands, competitive pricing, product...
