Category: Digital Advertising
A ‘Click’ is all that matters to begin a user’s journey on an app or a website. Click integrity is a...
Digital ad fraud is a thing that didn’t drop just today. It has been surviving in the ever-evolving digital...
Brands run lead-generation campaigns to get people interested in their products/services. They often...
Q4 is often considered the year’s holiday season, with Halloween, Thanksgiving, Black Friday, Cyber Monday,...
Not only ad-fraud mFilterIt also serves as the first line of defense for cybersecurity.
There are several...
The traditional methods of measuring the success of an ad campaign might not work for brands trying to...
One minute you’re deeply engrossed reading a dense political explainer on rumblings across the globe...
We’re all living in times of pandemic, with the virus having a palpable impact on consumer behavior,...
