Category: Ad Traffic Validation
Imagine you’re running an ad campaign to generate leads for your clothing brand. You have also partnered...
Imagine someone impersonating you and stealing all your money. In the digital advertising ecosystem,...
According to Statista, in 2021 the number of mobile users has increased to 7.1 billion and it’s estimated...
Whether you have an online business or an offline store, if you don’t get the targeted audience to connect...
Ad fraud has been a parasite in the digital ecosystem which has been feeding on the money of advertisers...
Mobile attribution platforms are present to report performance measurement, attribution, and analytics...
Advertisers spend millions of dollars every year on digital ads to ensure that they reach the right audience...
With the growing trends of mobile advertising, fraudsters are finding new ways to sneak into the digital...
During the first quarter of 2021, OEM app stores acquired nearly 42% of the global market share. OEM...
During the first install session, fraudsters hijack ‘install broadcasts’ using bots/malware, and inject...