Category: Ad Traffic Validation
The size of the online click campaign market is growing. This is evidenced by the Google Ad revenue (US)...
Imagine the plight when the ad spends which were allocated to acquire new users and expand reach is now...
Programmatic advertising offers unparalleled efficiency and reach. However, programmatic ad fraud is...
Profit. That’s the main goal of every business.
Amongst all advertising solutions, pay-per-click advertising...
As the digital advertising landscape continues to thrive, more instances of fraud are also being highlighted....
Imagine your sales pipeline, like a bustling highway filled with potential customers moving at high speed.
Here’s...
Every click and impression counts!
The dynamic landscape of digital advertising requires advertisers...
The entire world is connected online, around 64 percent to be exact. With this, a door of opportunity...
Digital advertising, being a relatively new channel, is still evolving. As digital ads become more and...
Creating a cleaner ecosystem necessitates addressing complex challenges like VAS subscription validation...
