Category: Ad Traffic Validation
Within the gamut of techniques resorted by fraudsters to ad fraud, koi dikh is the most common SIVT (Sophisticated...
Many times, team mFilterIt is asked one basic but important question. What does the name mFilterIt stand...
Alan’s Turning remarkable theory formed the basis of computer science today. His famous test ‘The Imitation...
Unaware of the complexities in tech, users end up interfacing with machines.
Ad fraud is seen from a...
India witnessed mobile ad fraud of over Rs 573 crore during Q3 2019 over fake installations.
A recent...
With the push towards higher and higher KPIs and engagement checks by advertisers for their App Install...
mFilterIt has launched its Lead Predictor and Call Center Optimiser tool which will help advertisers...
Do you know? 85% of apps can be decompiled and modified to be injected with malicious code triggering...
Let’s start this topic with a question from a different universe!
Imagine owning a bank and having...
