Author: Expert Opinion
The fascinating world of advertising is witnessing the rise of contextual advertising. Now, advertisers...
Programmatic advertising offers unparalleled efficiency and reach. However, programmatic ad fraud is...
In a survey of marketing professionals conducted in 2022, 25% of respondents said that they leverage...
“Let’s BlinkIt”, or “Look it up on Amazon” These phrases have become common in our everyday lives. This...
Affiliate marketing presents a lucrative opportunity for brands and publishers alike. That’s perhaps...
Information is widely available on the World Wide Web; however, finding relatable info has become convenient...
Imagine working countless hours to perfect your brand identity and persona, only to have it decimated...
Profit. That’s the main goal of every business.
Amongst all advertising solutions, pay-per-click advertising...
As the digital advertising landscape continues to thrive, more instances of fraud are also being highlighted....
Brand marketing has evolved with time. In the past, it was more of contextual targeting that was focused...
