Author: Expert Opinion

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A Leading FMCG Brand Achieved 83% Safer Ad Placements with Digital Brand Safety and Compliance
FMCG brands investing heavily in online advertising, this make ensuring brand safety a top priority,...
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Are fraudulent clicks draining your ad budget? Click integrity checks can enhance campaign performance
Every click truly matters! With so much invested in digital ads, brands are relying on each click to...
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Contextual Ads: Find the perfect Ad placements with AI-ML powered contextual relevancy checks
The challenge isn’t just about reaching an audience—it’s about reaching the right audience in the right...
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Ad Fraud Prevention across Programmatic advertising landscape in the USA
Programmatic has become the powerhouse behind ad placements in the U.S. However, alongside its growth,...
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Black Friday Sale with eCommerce intelligence
Black Friday 2024: Be the top pick of the shoppers with Digital commerce Intelligence
The world’s biggest digital sale event is inching closer by the day. The month of November marks the...
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Digital Shelf Monitoring is the Future of E-commerce: Is your Intelligence Platform Covering Every Dark Store and Pin Code?
The Indian e-commerce sector is in a state of rapid transformation, with experts projecting it to hit...
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Beneficiary account name look-up facility for RTGS, NEFT transactions soon; how it will reduce wrong money transfers
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RBI monetary policy pragmatic; should cut rate in coming months, say experts
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UPI Lite, UPI 123Pay transactions limit hiked by RBI
UPI Transaction Limit Hiked: The RBI has announced to increase the transactions limit for UPI Lite and...
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Brand Protection
Festive Season: Digital Analytics, Brand Protection and Market Intelligence is the way forward for Brands 
The sale season is on! Brands are in the beast mode, exploring every possibility, tapping on every opportunity...
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