Author: Expert Opinion
India witnessed mobile ad fraud of over Rs 573 crore during Q3 2019 over fake installations.
A recent...
With the push towards higher and higher KPIs and engagement checks by advertisers for their App Install...
mFilterIt has launched its Lead Predictor and Call Center Optimiser tool which will help advertisers...
Do you know? 85% of apps can be decompiled and modified to be injected with malicious code triggering...
Let’s start this topic with a question from a different universe!
Imagine owning a bank and having...
Marketers are required to take proactive Brand Safety measures ensuring their ads are placed on relevant...