Author: Expert Opinion
With a rise in internet penetration and the adoption of digital means, sophisticated forms of crimes...
The case of organic traffic theft of a leading BFSI client in UAE
A major publisher partner of a large...
There are four ways mFilterIt can collaborate with advertisers to deliver the best experience to their...
One of the serious concerns for any parent with the digital ecosystem is how they keep their children...
mFilterIt proactively gave up a million-dollar opportunity 4 years back to uphold the integrity and neutrality...
The digital world is ever-expanding, encompassing a massive portion of the consumer population today....
Brand Infringement and imitation have been predominantly an offline affair. Brands have set up checks...
The program aims to help advertisers resume their digital marketing activities with trust, confidence,...
Retargeting and re-engagement campaigns have a difference in intent but face similar ad-fraud challenges.
Covid-19...
A research study powered by mFilterIt shows that the average ad-fraud rate is likely to peg between 45-55%...
