Author: Expert Opinion
Mobile app fraud to remain a key security concern in 2021
We’ve come a long way from the onset of the...
Avoid cart abandonment issues with mScanIt e-commerce competitive intelligence solutions.
Covid19 has...
A study recently talked about how brands and marketers are losing money to ad fraud with estimates reaching...
Fraudsters and digital criminals jump at any opportunity to pervade a marketing campaign. Their only...
India has witnessed an exponential rise in smartphone usage, internet penetration, which has furthered...
Top 4 ways to succeed in your e-commerce business
Businesses don’t build and succeed in a day....
2 part series to succeed in e-commerce business
“Only a fool learns from his own mistakes. The wise man...
Make most out of your ad spend
Among a plethora of challenges faced by a brand and a marketer, ad fraud...
Is Ad-fraud responsible for shrinking CMO tenure?
With digital spends cross over 50% of the total media...
Affiliate marketing fraud can damage brand reputation, increase advertising costs and generate client...
