Author: Expert Opinion

click-fraud-plaguing
Click Fraud Plaguing the BFSI Sector
sources are generated by bots, automated click, or some type of click fraud? Ad Fraud is estimated to...
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affiliate-fraud
Affiliate Fraud: A Menace in Banking Sector
Time to protect your affiliate campaigns and catch hold fraudulent IP addresses The digital market has...
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mobile-app-fraud
This Is All You Need to Know about Mobile App Fraud
Mobile app fraud to remain a key security concern in 2021 We’ve come a long way from the onset of the...
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page-analysis
Why Do You Need a Perfect Page Analysis for your Ecommerce Product Page?
Avoid cart abandonment issues with mScanIt e-commerce competitive intelligence solutions. Covid19 has...
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ad-fraud
How Do Publishers Stand to Lose on Account of Ad Fraud?
A study recently talked about how brands and marketers are losing money to ad fraud with estimates reaching...
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retargeting-campaign
Is Fraud Affecting Your Retargeting Campaign?
Fraudsters and digital criminals jump at any opportunity to pervade a marketing campaign. Their only...
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mobile-advertising
Types of Mobile Advertising Fraud Across Industries
India has witnessed an exponential rise in smartphone usage, internet penetration, which has furthered...
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ecommerce-competitive-intelligence
Your Go-To Guide for E-commerce Competitive Intelligence – Part 2
Top 4 ways to succeed in your e-commerce business Businesses don’t build and succeed in a day....
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e-commerce-intelligence
Your Go-To Guide for E-commerce Competitive Intelligence – Part 1
2 part series to succeed in e-commerce business “Only a fool learns from his own mistakes. The wise man...
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fraud-solution
Top 3 Cost Benefits of Using Ad Fraud Solution in BFSI Sector
Make most out of your ad spend Among a plethora of challenges faced by a brand and a marketer, ad fraud...
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